E-book sales in the U.S. are dominated by two companies that are thought to control about 90% of e-book market share: Amazon and Barnes & Noble. Kobo, an upstart from Canada, aims to change that.
Creator of Kobo, Michael Tamblyn, understands that an international company is vital for the expansion and survival of the eBook industry. Although it has been difficult for both Amazon and Barnes & Noble to expand internationally, Tamblyn does not think it will take long before Kobo becomes the international eBook phenomenon he wants it to be. Since the company began in Canada, it has a leg up on the international front. Click here to read more about his plan to beat Amazon and Barnes & Noble in the international game.